Just a moment to read!
Answer these three questions this week and you'll be well on your way to creating relevant, engaging content for your Facebook business page:
- Clarify your message: What are the three things you want to tell people about your business?
- Know who you're talking to: Map out your customer persona by giving them a name and understanding who they are. What are the questions in their heads that either attract them to or prevent them from using your service?
- Build a content calendar: What are you going to post on Facebook and when?
Disclaimer: The information in this article is of a general nature only, and is not intended to address specific circumstances of any particular individual or entity. Specific advice should be sought from qualified professionals prior to relying on any information received from this article.